Concentrated, deep-cleaning, Liquid Laundry Detergent. Made from renewable plant + earth mineral-derived ingredients.
- Color-safe
- Safe for the most sensitive skin
- More loads per jug than common detergent
- Can be used in regular or HE (high-efficiency) washers.
- 100% biodegradable, septic & greywater safe
Fresh Linen Scent:
Fresh Linen Phthalate-Free Fragrance Oil (A blend of natural fragrance constituents, essential oils, and GRAS safe phthalate-free synthetics, creating a fresh linen aroma)
Phthalate-free fragrance oils • aromatic compounds made of GRAS safe synthetics. Certified free of the 624 carcinogens and 323 reproductive/developmental toxins listed under the Prop 65 act.
Toxin + Irritant Free | Ditch the toxins and irritants found in most detergents. Our Liquid Laundry Detergent is hypoallergenic and completely dye-free ∙ perfume-free ∙ SLS-free ∙ SLES-free ∙ sulfate-free ∙ paraben-free ∙ phthalate-free ∙ 1,4-dioxane-free ∙ ethoxylated alcohol-free ∙ optical brightener-free ∙ filler-free ∙ petroleum-free ∙ palm oil-free ∙ gluten-free ∙ hormone disruptor-free ∙ carcinogen-free — and simply worry-free.
No Lingering Scent | Rustic Strength Detergents do not contain any Optical Brighteners or Chemical Binders. These are the elements that allow scent (and additional residues) to remain in your fabrics. We view this as an asset, however if you would like to enhance the scent, we recommend adding an essential oil to your Dryer Balls, or by utilizing a toxin-free Linen Spray.
Small Batch Fresh | Our Liquid Laundry Detergent is produced daily at our family-run factory in The Ozarks, USA — arriving to you made the same week.
An Epic Adventure
Built for Adventure. Rooted in Community.
Epic was created from a simple belief: life is meant to be experienced, not watched from the sidelines.
What started as a passion for wind, water, nature, and exploration has grown into a community built around adventure, learning, and connection.
Through Epic Adventures, Epic Gardens, and Epic Adventure Scouts, we bring people together to explore the outdoors, develop new skills, and reconnect with the natural world.
Whether you’re riding wind and waves, learning how food grows, or guiding the next generation of explorers, Epic exists to help people live fully and intentionally.
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Our Mission
To inspire people to live healthier, more adventurous, and more connected lives through nature, movement, and community.
We believe adventure isn’t just about adrenaline — it’s about growth, confidence, and discovering what you’re capable of.
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The Epic Ecosystem
Epic Adventures
Guided outdoor experiences designed to push limits and unlock unforgettable moments.
From kiteboarding downwinders to coastal adventures and retreats, Epic Adventures is about getting outside and living the story.
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Epic Gardens
A farm-to-community movement focused on growing food, sharing knowledge, and reconnecting people to the land.
Epic Gardens celebrates local agriculture, sustainability, and real food grown with intention.
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Epic Adventure Scouts
A youth leadership and outdoor skills program designed to help the next generation build confidence, character, and resilience.
Through hands-on learning, entrepreneurship, and nature-based skills, we help young explorers develop the mindset and tools to thrive.
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Why Epic Exists
In a world that often pulls people indoors and online, Epic is about bringing people back to what matters:
• Adventure
• Nature
• Community
• Growth
• Freedom
We believe the most powerful experiences happen outside, together, and in motion.
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Join the Adventure
Epic isn’t just a brand — it’s a community of explorers, builders, and lifelong learners.
Whether you’re joining an adventure, supporting local food, or helping shape the next generation, you’re part of something bigger.
Welcome to Epic.
